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Employment Opportunities at RAM and Wustum

MARKETING AND COMMUNICATIONS SPECIALIST
MUSEUM STORE MANAGER
RECEPTIONIST/MUSEUM STORE ASSOCIATE

Marketing and Communications Specialist

Racine Art Museum, 441 Main Street, Racine

Status: Full-time, exempt

Salary Range: $52,000 – $55,000 annually

Reports To: Director of Operations and Development

Direct Reports: Digital Marketing Coordinator

General Summary of Position

This position promotes exhibitions, events, and programs at both museum campuses of the Racine Art Museum Association (RAMA) to enhance its reputation as an exciting and engaging place to visit, as well as a vital cultural resource. This role is responsible for helping maintain the brand and expand museum reach and awareness through a variety of marketing and public relations projects. This role will represent RAMA throughout our community to develop relationships with regional arts, tourism, and other community partners and organizations to further develop the museum’s reputation and fundraising capabilities. It will also work as an integral member of appropriate committees to plan, implement, and promote special events to raise funds for both museum campuses, including the annual premiere fundraising event and all other revenue-generating activities including art sales, raffles, and auctions.

Principal Job Functions

Marketing and promotion of RAMA

  • Work with the Executive Director’s office, Director of Operations and Development, and Board committees to create and implement an overall marketing and public relations strategy and oversee promotional budget for RAM and Wustum
  • Oversee and strategize ongoing RAMA website and social media content, design, and functionality improvements, in coordination with Digital Marketing Coordinator, to grow audience participation and retention
  • Design and place advertising across media channels
  • Work with Development Department to promote giving opportunities and programs
  • Serve as a marketing resource to all departments in targeting audiences for programs
  • Assist with the building and fulfillment of marketing relationships and commitments
  • Coordinate in-person and virtual visitor market research, including analysis of website and social media analytics, tourism data, and demographic trends to develop a sound promotional strategy
  • Work with the Museum Store Manager to promote and advertise the museum’s retail activities
  • Work with appropriate staff to positively promote the guest experience for all visitors

Assist in Managing and Implementing Annual Premiere Fundraising Event

  • Act as staff representative, schedule, and attend/conduct meetings of the Fundraising/Special Events Committee of the Board to create and implement annual fundraising event(s)
  • Help create and oversee adherence to event budget and expected revenue
  • Work toward defining assignment of committees, recruitment of volunteers, and staff roles
  • Work with Director of Operations and Development to solicit event sponsorships
  • Oversee publicity and marketing materials including invitations, guest responses, and event signage
  • Assist in the logistics of events including set up and take down
  • Assist in the hiring and reimbursement of event vendors
  • Work with Executive Director’s Administrative Assistant to solicit artists for donations of their work for the purpose of raising funds
  • Assist in the management of event software for auctions, raffles, art sales, and other donations to ensure proper credit and/or payment of artists, donors, or attendees.
  • Work with Accounts Manager and Membership Coordinator to record gifts and revenue, generate and mail acknowledgement letters to artists, sponsors, and attendees
  • Work with appropriate staff to collect data for reports to Board or appropriate committees regarding event(s) and revenue results

Implementation of all RAMA Branding

  • Oversee the use of the RAMA brand across all formats––visually and editorially––to ensure materials and activities are consistent in tone and voice to support RAMA’s values and standards.
  • Provide counsel and assistance to all departments in creation of materials, programs, and events to guarantee compliance with the Branding Style Manual
  • Design and produce all general branding materials, such as RAMA banners, interior and exterior signage, etc.
  • Layout and contract production of all branded paper goods used by the museums, such as letterhead, envelopes, labels, and assorted general stationery
  • Oversee the production of collateral materials needed for guest services and retail functions
  • Work with Museum Store Manager to design and produce custom branded products for retail purposes as appropriate
  • Serve as media liaison and coordinate interviews with Executive Director, Curator of Exhibitions, and all other RAMA staff
  • Establish and maintain positive working relationships with art and architecture critics, feature writers, editors, TV, and new media producers to facilitate press coverage for RAM and Wustum
  • Oversee the maintenance of an archive of publications, press, and related media coverage received for RAMA’s exhibitions, programs, and special events

Production of Publications

  • Write and/or produce publications to effectively promote RAMA’s mission, inform audiences, cultivate donors, and attract new visitors and participants.
  • Create, design, and produce brochures and schedules for all departments to support museum programs, including exhibition gallery guides, seasonal exhibition brochures, class schedules, multi-page collection study guides, fundraising materials, event promotions, etc.

Managing Media Relations

  • Generate local, regional, and national media interest and coverage of RAMA’s exhibitions, collection, education programs, fundraising, and special events
  • Develop communication tools and relationships with media to publicize museum activities through press releases, social media, press conferences, public service announcements, etc.

Coordination and Oversight of Virtual Programming, Photography, and Videography

  • Act as producer for all virtual RAMA programming for website and social medial channels, including livestreaming and videos produced in-house
  • Hire photographer(s)/videographer(s) and oversee video productions and/or digital documentation of museum exhibitions and events
  • Work with Exhibitions Department to hire photographer(s), schedule, and oversee photography of collection pieces for use in publications and media
  • Oversee the organization and maintenance of PR and collections images
  • Ensure proper crediting of photography in all museum publications
  • Schedule and supervise museum rentals that are specifically used as a venue for photography and videography by outside vendors or special events
  • Oversee the Digital Marketing Coordinator’s work with the Museum Store Manager to maintain and update online sales and inventory

Develop and Maintain Museum Community Outreach and Partnerships

  • Represent RAM to develop relationships with regional arts and tourism organizations to further develop the museum’s reputation and role in the area
  • Represent RAM and act as liaison with local business organizations, such as Downtown Racine Corporation and Main Street Committee
  • Act as liaison on steering committees of regional art organizations, such as ArtRoot
  • Promote and schedule group tours of RAM exhibitions
  • Work with Executive Director and department managers to facilitate communication among museum staff, board members, and volunteers
  • Work with appropriate staff to promote a welcoming and meaningful guest experience through the reception and retail areas at both museum campuses

Other Duties as Assigned

This job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee.  

Required Knowledge and Skills
  • Enthusiastic, team-oriented, and proactive with the ability to work creatively and independently
  • Ability to build and maintain collaborative relationships with other regional organizations and partners
  • Outgoing personality with strong communication skills and ability to multi-task
  • Excellent project management skills
  • Strong written and oral communication skills
  • Excellent layout and design skills and the ability to work on multiple projects simultaneously and meet frequent deadlines
  • Ability to build and maintain media relationships
  • Computer expertise, including knowledge of Mac workstation and use of Adobe Creative Suite—particularly Photoshop and InDesign—MS Word, Excel, and PowerPoint, as well as strong familiarity with social media and internet communications
  • Understanding of budgeting practices and constraints
  • Ability to proofread and edit with a high degree of accuracy
  • Flexibility in scheduling––some weekend and evening hours are necessary
  • Ability to adapt to frequent changes of tasks and interruptions
Education and Experience
  • B.A. in relevant field or equivalent work experience
  • Strong background in marketing and public relations with three to five years of experience
  • Experience with print production and media buying, as well as proven design background
Physical Requirements and Working Conditions

This position involves long periods of time sitting at desk using a computer, walking, standing, and some lifting or carrying. It is rated as light work, exerting up to 20 pounds of force regularly in an office environment.

Benefits

Benefits include group health insurance, group term life and disability insurance, eleven paid holidays, five personal/sick days and earned time off (ETO). A retirement plan is available on the first enrollment date following 12 months of employment with a generous employer match/contribution. Between hire date and the next January 1, one day of vacation is earned for every two months of employment. Starting January 1, the employee receives 10 working days (two weeks) of vacation. Earned time off, 11 paid holidays, and five personal/sick days are available immediately following the first full day of employment. Employee discounts are available on studio art class fees and on purchases in the Museum Store.

Mail or email cover letter and resume to:
Laura D’Amato, Director of Operations and Development
Racine Art Museum and Charles A. Wustum Museum of Fine Arts
PO Box 187
441 Main Street
Racine, WI 53403
[email protected]

No phone calls, please

Museum Store Manager

Racine Art Museum, 441 Main Street, Racine

Status: Full-time, exempt

Salary Range: $38,000 – $45,000 annually

Reports To: Director of Operations and Development

Direct Reports: Museum Store Associates

General Summary and Purpose of Position

RAMA’s Museum Store Manager for the Racine Art Museum Association, Inc. (RAMA)  is responsible for overseeing all aspects of retail operations located within the Racine Art Museum. Duties include management of staff, customer service, artist consignment, merchandising, inventory control, and other related activities. The purpose of the museum’s retail operation is to support artists and generate income for RAMA while providing the continuation of its mission to exhibit, collect, preserve, and educate in the contemporary visual arts.

Principal Job Functions

Supervise the Day-to-Day Operations of the Museum Store

  • Oversee physical layout of the Store and display of merchandise
  • Monitor sales by processing items according to established guidelines for data entry at the time of order/sale
  • Management of POS software (Celerant Retail Customer Software/Cumulus Retail)
  • Work with Store staff to maintain overall appearance and cleanliness of Museum Store with daily light housekeeping such as vacuuming, dusting shelves, straightening merchandise, and maintaining gift wrap area
  • Implement required record-keeping to manage cash and credit card sales
  • Utilize Abila Membership Database in order to validate membership and/or staff discounts for Store purchases
  • Oversee daily and monthly reconciliation of store transactions with RAMA Accounts Manager
  • Manage cash/change availability for register

Supervise Store Staff

  • Recruit, train, and supervise Museum Store Associates
  • Create and implement staff schedule ensuring proper coverage and quality of service
  • Promote customer service, including but not limited to greeting visitors, answering phones, and helping check-out at the Museum Store counter as needed
  • Provide feedback on staff performance of Store Associates in accordance with RAMA policies
  • Provide staff development and training opportunities for staff as needed

Obtain Items and Artwork to be Sold from a Variety of Artists/Vendors

  • Work with appropriate staff to recommend, select, and purchase inventory to be sold
  • Work with appropriate staff to implement proper shipping and receiving of incoming and outgoing merchandise
  • Reorder products according to stock on hand and volume of sales/season
  • Collaborate with appropriate staff on the potential development of custom branded products that reflect RAMA’s identity and contribute to the museum’s visibility
  • Procure artists’ work for consignment sales and implement or supervise established policies
  • Create and maintain positive working relationships with artists and vendors
  • Coordinate merchandise with exhibitions and educational programs, as appropriate
  • Work with Accounts Manager to pay vendors and consignment partners in a timely manner

Oversee Inventory

  • Implement inventory control standards and best practices to implement the successful completion of Store’s annual inventory
  • Work with RAMA’s audit partner to secure and communicate necessary data
  • Manage and update the inventory database
  • Provide and maintain proper, secure storage of inventory items

Administrative Responsibilities

  • Create and manage Store’s annual budget while monitoring revenues and expenses
  • Create and distribute reports to appropriate staff and/or Board members as requested
  • Work with marketing staff to promote and advertise Store merchandise and activities
  • Work with marketing staff to secure and implement photography of merchandise for  promotional purposes
  • Encourage the sale of museum memberships to store patrons

Manage Online Store Sales and Amazon Book Sales

  • Properly and efficiently oversee online store sales for inventory purposes
  • Work with appropriate staff to expedite proper shipping of purchases via UPS, USPS, etc.
  • Work with Digital Marketing Coordinator to maintain and update on-line sales and inventory

Other Duties as Assigned

This job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee.

Required Knowledge and Skills
  • An entrepreneurial attitude and the ability to work independently with limited supervision
  • Familiarity with consignment sales
  • Outgoing personality and customer service focus
  • Ability to multi-task
  • Experience with online sales and point of sales programs
Education and Experience

Two to four years of experience in a retail environment with supervisory experience. Experience in a museum store or art sales gallery is preferred.

Physical Requirements and Working Conditions

Light physical work is required. May need to lift up to 20 pounds and stand for extended periods of time.

Benefits

Benefits include group health insurance, group term life and disability insurance, eleven paid holidays, five personal/sick days and earned time off (ETO). A retirement plan is available on the first enrollment date following 12 months of employment with a generous employer match/contribution. Between hire date and the next January 1, one day of vacation is earned for every two months of employment. Starting January 1, the employee receives 10 working days (two weeks) of vacation. Earned time off, 11 paid holidays, and five personal/sick days are available immediately following the first full day of employment. Employee discounts are available on studio art class fees and on purchases in the Museum Store.

Mail or email cover letter and resume to:
Laura D’Amato, Director of Operations and Development
Racine Art Museum and Charles A. Wustum Museum of Fine Arts
PO Box 187
441 Main Street
Racine, WI 53403
[email protected]

No phone calls, please

Receptionist/Museum Store Associate

Racine Art Museum, 441 Main Street, Racine

Status: Part-time, non-exempt

Pay Rate: $12.50/hour

Reports To: Supervisor of Guest Services/Museum Store Manager

Direct Reports: None

General Summary of Position

The Reception/Museum Store Associate is an integral part of the visitor experience at the Racine Art Museum campus (RAM) located in downtown Racine. This position ensures the smooth, efficient, and customer-oriented operations of the reception area and retail store by serving as the important first impression of the museum. Duties include greeting guests, answering general inquiries by phone and in-person, introducing current exhibitions, processing admissions/tours, and selling curated merchandise in RAM’s award-winning Museum Store. Some weekends and evenings are required.

Principal Job Functions
  • Maintain a working knowledge of the programs, exhibitions, events, and other museum activities in order to assist visitors and other inquiries
  • Welcome members and visitors to the museum, its programs, and special events
  • Answer visitor inquiries by phone and in person
  • Set up the register and process sales of admissions, memberships, and Store merchandise
  • Monitor the museum galleries via security camera system
  • Provide concierge services to guests regarding restaurants and nearby points of interest
  • Liaise with administrative and curatorial staff in connection with other museum operations, meetings, and events
  • Capture and maintain attendance figures and visitors point of origin by accurately recording zip codes and other information as needed/requested
  • Maintain a clean work environment by performing light housekeeping as needed such as vacuuming, dusting shelves, straightening merchandise, and maintaining gift wrap area
  • Restock sales merchandise as needed
  • Assist with receiving new merchandise
  • Answer phone inquiries and direct/transfer calls to appropriate staff
  • Attend/work special events as required
  • Assist with online sales and orders
  • Assist with annual retail inventory
  • Clerical assistance to Exhibition, Education, and Curatorial departments as time allows
Qualifications
  • Retail or equivalent sales experience
  • Proficient in customer service
  • Sound oral and written communication skills
  • Ability to work well with others in a team environment
  • Moderate computer skills including logging on to systems, communicating by email, entering database information, composing documents, and downloading forms
  • Accurate and reliable handling of cash and credit card sales
  • Familiarity with POS (point-of-sale) system for cash receipts
  • Be conversant with all safety procedures relating to fire, security, and other emergencies
Physical Requirements and Working Conditions:
  • Must be able to lift and carry up to 50 pounds
  • Must be able to stand/sit for extended periods of time
Other Duties as Assigned

The job description above is intended to describe the general nature and level of work being performed by people assigned to this position.  It is not intended to be construed as an exhaustive list of the exclusive standards, responsibilities, duties or skills required. Incumbents will follow any other instructions, and perform other related duties, as may be required.

Mail or email cover letter and resume to:
Laura D’Amato, Director of Operations and Development
Racine Art Museum and Charles A. Wustum Museum of Fine Arts
PO Box 187
441 Main Street
Racine, WI 53403
[email protected]

No phone calls, please

Equal Opportunity

RAMA complies with all Federal and State anti-discrimination statutes and does not discriminate for any reasons outlined in Federal or State law. This policy will be in effect in all hiring situations for full-time as well as part-time employees, temporary part-time employees educational instructors, interns and for the volunteers who enhance staff functions.

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